The Mayajal
Re-Branding and Logo design
There is a magician named Ramesh who has a personal logo. He believes that its design has become outdated, and he wishes to redesign the logo in order to create a new brand image.
Process
Most of the magicians have a different tones like mysterious,
comedy, serious etc. Ramesh is giving his
audience a thrilling feel to make them engage.
As this is his personal brand, there are very few past clients, so rather than
altering or simplifying the old
logo, I decided to redesign it and give it a whole new appearance.
So I decide to make a logo which gives the mystery feel.
I designed a word mark logo for his brand, and chose a dark color scheme for his branding in an attempt to convey a sense of mystery.
