The Mayajal

The Mayajal

Re-Branding and Logo design

There is a magician named Ramesh who has a personal logo. He believes that its design has become outdated, and he wishes to redesign the logo in order to create a new brand image.


Most of the magicians have a different tones like mysterious, comedy, serious etc. Ramesh is giving his audience a thrilling feel to make them engage.

As this is his personal brand, there are very few past clients, so rather than altering or simplifying the old logo, I decided to redesign it and give it a whole new appearance. So I decide to make a logo which gives the mystery feel.

I designed a word mark logo for his brand, and chose a dark color scheme for his branding in an attempt to convey a sense of mystery.

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